In 2018, a storm brewing in the royal family led to Jason Noff, a trusted aid to Prince William, Princess Catherine, Prince Harry, and Meghan Markle.
Noff witnessed Megan Markle’s unacceptable behavior towards royal staff, which led to his appointment as CEO of Prince William’s prestigious Oath Shot Prize on April 17th, 2025.
This move was seen by many as a deliberate jab at the Duchess of Sussex.
Megan’s interactions with staff were far from her compassionate feminist image, and North took the extraordinary step of lodging a formal complaint alleging that the duchess had bullied two personal assistants out of the household and undermined the confidence of a third.
His email to Prince William’s private secretary Simon Case was a bombshell, detailing behavior he deemed unacceptable.
The allegations painted a stark contrast to Megan’s public advocacy for kindness and empowerment. Megan’s spokesperson denied the allegations, and her spokesperson issued a statement in 2021 just before her explosive Oprah Winfrey interview.
The timing of the allegations leaked days before the Oprah Winfrey interview fueled speculation that the palace was striking back with Norse complaints serving as ammunition.
Buckingham Palace launched an internal review into the claims but the findings were never made public.
North remained a steady ally to Prince William after stepping down as CEO of the Royal Foundation in 2021. He joined the Earthshot Prize as a trustee, a role that kept him in the orbit of the Prince of Wales.
The announcement of North’s appointment as CEO sent shock waves through royal circles, with some users framing his elevation as a direct insult to Megan.
The appointment also sent a message to the Sussex’s who have faced their own bullying allegations in recent months. Sophie Chandora, chair of Harry’s Centale Charity, accused the Duke of harassment and bullying at scale in March 2025, further tarnishing the couple’s reputation as North steps into his new role.
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